Four-time Ryder Cup venue The Belfry Hotel & Resort will host the 12th annual 59club Service Excellence Awards ceremony, in March, as the leading performance management specialists return to a ‘physical’ event for its prestigious ‘golf industry Oscars’.
Popular BBC TV presenter Dan Walker, fresh from his starring role in 2021’s series of Strictly Come Dancing, will once again host the two-day UK&I event that has also become renowned for its educational and networking opportunities in addition to being a celebration of 59club’s clients’ achievements across the year.
Included in the education day’s offering will be a return to the event for popular and highly motivational speaker Gregg Patterson, founder and president of Tribal Magic. For 34 years, the General Manager of The Beach Club, in Santa Monica, USA, before becoming an in-demand speaker worldwide, in both educational and corporate spheres, and as a writer for many trade publications.
The education day will also feature a Keynote from the inspirational and entertaining Lora Caven. Originally from Scotland, but now based in Canada and working with a global audience, Lora specialises in Personal and Business Coaching, supporting her clients to live their most expansive and meaningful lives.
The highlight of the evening ceremony remains the awarding of 59club’s renowned industry benchmark awards – the bronze, silver and gold flags – which are presented to the venues that not only achieve the required standard of service as part of the mystery test audit criteria, but also provide excellent facilities for customers to enjoy.
Venues will also be rewarded for their commitment to engage, analyse and enrich their member and guest experience, utilising a collateral of survey tools across the my59 software platform.
The following day, Friday, March 4, will see the 59club UK Golf Day take place on the world-famous Brabazon Course, where the iconic biennial USA v Europe event has been played on four occasions. And who could resist the opportunity to follow in the footsteps of some of the world’s greats?